Dodge Ram HD Dominates The Towing Department
For years and years, it has definitely been no secret that numbers can be a good way to sell automobiles. There is a lot going on with just about any automobile that someone might be interested in. However, if an automaker can really whittle down the important information to a number or two, these figures could stand to be important when it comes to winning over a customer.
At the end of the day, there is a lot of competition out there these days so being able to quickly and easily convey why you’re the best option is very important.
Typically, a number that’s very important in the world of selling cars is miles per gallon. One of the first things that people look at when they look at a vehicle is how efficient it’s going to be on fuel.
However, in the world of trucks, consumers might look at things a little bit differently. Perhaps, one of the most important metrics to truck consumers is just how much the truck can tow. Regardless of if someone will actually get to that maximum capacity or not isn’t exactly even all that relevant. The trickle-down effect will allow a brand with the biggest numbers to sell trucks that aren’t even the most capable trim level.
Moving forward into 2021, Ram seems to be at the top of the list yet again. In the variation of the 2021 Ram HD powered by a 6.7L Cummins diesel engine, we find 1075 pound-feet of torque along with a 37,100-pound towing capacity that’s up from 35,100 pounds last year.
This time, the crew from The Fast Lane has taken it upon themselves to show us exactly how this particular truck stacks up against the competition. At the end of the day, there aren’t going to be very many people who tow more than 30,000 pounds. However, being the class leader is still going to be important to sell trucks…. not to mention it is pretty darn cool as well.